On April 15-18, 2007 in San Francisco (USA), Web Spiders will be exhibiting at the O’Reilly Publishing’s Web 2.0 Leadership conference (booth 341). Web 2.0 has become part of the mainstream since it’s introduction as a concept three years ago. In future blog entries we will explore what Web 2.0 is – and how it can help your organization achieve a strong online competitive advantage. In a nutshell, Web 2.0 is about creating a social or collaborative environment for your customers – your partners and your own company.
In a recent article B2B and B2C buyers are relying on what others tell them before making a purchasing decision. Web 2.0 facilates this conversation. We will be blogging from the conference, so join us in the discussion! By the way, Blogging is a Web 2.0 technology.