Customers across the globe are getting more and more smartphone savvy with each passing day. They are no longer satisfied to simply get good deals on the products they want to buy. They need to make sure that they are getting the best prices on highest quality products. And to that end, they usually tend to compare product prices at one website with those on other sites, till they arrive at the best possible result.
You may actually be able to use this habit of consumers to your favor, you know? All you need to do is to encourage customers to review your products, or write short blogs on those. Even if they post small Facebook updates or Twitter posts, it will still do the trick. The point is to keep your products visible on the Internet.
Speaking of keeping your products visible – make sure that you have a really well-designed business website listing all products in your shop inventory. Make sure there is a proper mobile (.mobi) version of it as well. Get proper SEO done for both versions of the website, and you will go a long way in keeping your products showing up on the search engine result pages (SERP). As more and more customers are searching for products on search engines like Google, more and more of them are likely to see your products and consequently, visit your business website.