October 2018 has been an eventful month for Web Spiders Group. Earlier in the month, we participated in #SiteCoreSymposium2018 held in Orlando, Florida. It was a grand success to tell the least. On October 24, we repeated the feat at…Read more
The dream of the McWhopper may have died, but the idea got us thinking. What would the McWhopper of a social media strategy be? Of course, there’s no single perfect social strategy (we ourselves have said so repeatedly), but it’s…Read more
A picture is worth a thousand words. True, but a video is worth a thousand more. With 70% of marketers reporting that video leads to more conversion than any other medium, video marketing is definitely here to stay! Time crunch…Read more
Your Facebook community management strategy needs a complete makeover. Period. The new algorithm demands you share original, meaningful content that people love to see. That means your favourite ‘LOL cat’ pictures, memes and of course the ubiquitous TGIF posts are…Read more
Looking to boost user engagement and drive traffic to your Facebook page without exhausting your social media budget? Running relevant Timeline contests is a great way to ensure your fans stay hooked and the tug-of-war between your social media budget…Read more
Twitter finally launched its self-service ad console in Singapore, which lets small and medium enterprises set up promoted tweets. We have been playing around with the tool quite a bit, and we like what we see. It’s clean, uncluttered, doesn’t…Read more
Just when you found the perfect incentive for your beloved fans, what does Facebook do? It plays social media big brother and puts up a giant road block to wipe out your slate. Yes, we are talking about your forced…Read more
A new mobile application report by Nielsen has indicated considerable increase in Smartphone usage along with the stats for the most popular applications. More than 4,200 people who had downloaded a mobile application in the last 30 days were surveyed.…Read more
Users of the HTC Sense and webOS are already familiar with the tight social networking on their handsets. Seemingly ready to join this group is Apple, with evidence of contacts integration and low-level Facebook events revealed in the iPhone OS…Read more
To speed up the apps development for Windows Phone 7 which will go on sale later on this year, Microsoft is offering a group of software tools like Visual Studio 2010, Expression Blend 4 and XNA Game Studio 4 to…Read more
Shorthand Mobile launched TextApps, which delivers content from websites through SMS. Designed for non-smartphones, this application provides access to web content in a rich, interactive interface for those users who have no data plans. Available in select phones only, the…Read more